Client:
DENVER DETAIL CLUB, ALISON PIERUCCI, VSPR.AI, NOVA ONE TECHNOLOGIES
My Role:
Art Direction, Project Management, Graphic Design, Brand Development
Turnaround:
Varies
Categories:
Graphic Design, Branding, Logo Design
Brief
I have designed and developed brands and logos for a variety of clients during my time as a freelance designer. Each project and client was extremely unique and required keen attention to detail.
Process
For each client I began by learning about their demographic and overall goals as a business. After defining a clear narative for the brand, I developed approximately five iterations of logo designs and following approval, expanded upon the chosen direction. I then continued on to develop color palettes, image treatments and additional assets for their respective brands.